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The History of Kirin Embarking on the Path to Become a Leading Company in the Asia-Oceania Region(2007 to present)

The Kirin Group's KV2015 long-term business framework includes the goal of generating 30% of its sales and profits from markets outside Japan—primarily in the Asia-Oceania region—by 2015. To achieve this goal, Kirin Holdings has been aggressively acquiring local food and beverage companies in this region.

In Oceania, Kirin Holdings made National Foods Ltd., an Australian dairy and beverage company, its wholly owned subsidiary in 2007. The company went on to make Lion Nathan its wholly owned subsidiary. In October 2009, these two companies came under the management of a new holding company, Lion Nathan National Foods Pty Ltd (currently Lion Pty Ltd)—one of the largest integrated food and beverage companies in Oceania, with product lines ranging from alcohol beverages to dairy products and juices.

In Asia, Shanghai-based Kirin (China) Investment has been playing a key role in developing and managing alcoholic beverage businesses in China to meet diverse regional needs, including the manufacture and sales of local branded beers and the sales of Kirin-branded beers. In April 2009, Kirin Holdings acquired stakes in Sun Miguel Brewery, Inc. in the Philippines to gain a foothold in the growing beer market in Southeast Asia.

In the pharmaceutical sector, which KV2015 defines as one of the Group's core businesses, Kirin Holdings acquired stakes in Kyowa Hakko Kogyo Co., Ltd., a Japanese biotechnology company, in December 2007. Kyowa Hakko and Kirin Pharma, the Kirin Group's pharmaceutical arm, then merged to become Kyowa Hakko Kirin Co., Ltd. in October 2008. Kyowa Hakko Kirin focuses its R&D efforts on therapeutic areas of oncology, nephrology, and immunology, and applies its cutting-edge biotechnology driven by state-of-the art antibody technologies to creating groundbreaking new drugs. The company is committed to becoming a Japan-based global pharmaceutical specialist that contributes to the health and prosperity of people around the world. To achieve this goal, Kyowa Hakko Kirin develops and markets drugs through its global network.

National Foods headquarters
San Miguel brand beers
Kyowa Hakko Kirin's CI logo


© 2007 Kirin Holdings Company, Limited.

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