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Privacy Policy for European Economic Area(EEA) citizens

I. Categories of Personal Data We Collect

For the purpose of responding to your questions about our company and/or our products etc., we collect your personal data as follows.

  • Contact data to communicate with you

    For example, your name, job title, age, username, address, telephone numbers, e-mail address, company information and any other registration information you provide on our website.

  • Cookies

    Some pages on this website use technology called “Cookies” to provide you for greater convenience of your usage. You can make your browser reject Cookies. However, in this case you may not use some of the services on this web site.

II. Purposes of Processing

We process your personal data for the purpose responding to your questions about our company and/or our products etc.

III. Data controller

The data controller pursuant to Article 4 no. 7 of the General Data Protection Regulation (GDPR) is Mercian Corporation.

IV. Legal Basis for Processing

We process your personal data when we obtain your consent or at least one of the following case applies:

  1. I.processing is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract;
  2. II.processing is necessary for compliance with a legal obligation to which we are subject (e.g., when following the information disclosure orders based upon laws and regulations announced by government agencies);
  3. III.processing is necessary in order to protect your vital interests or of another individual;
  4. IV.processing is necessary for the performance of investigating, preventing, and taking measures against obvious or suspected illegal acts are considered to be appropriate; or
  5. V.processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms.

V. Withdrawal of Consent

You have the right to withdraw your consent at any time, and the withdrawal does not affect the lawfulness of processing or transferring based on consent before its withdrawal. If you wish to withdraw your consent, please contact our inquiry desk.

VI. Statutory or Contractual Requirement, or a Requirement Necessary to Enter into a Contract

When providing your personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract, we inform you and process your personal data.
(More details should be provided at the time when requesting for filling out such data.)

VII. Legitimate Interests

We process your personal data for certain legitimate business purposes, which include some or all of the following:

  • where processing enables us to improve products;
  • where processing enables us to make new products;

VIII. Recipients of Personal Data

For the purpose of responding to your questions about our company and our products etc., we make your personal data available to the following organizations:

  • Third Parties

    We collaborate with third parties under contracts to provide or perform services and functions on our behalf. We make your personal data available to these outsourcing contractor, to perform the services and function, however, processing of your personal data is on our instructions and compatible with original purposes.

  • Affiliated Companies

    We transfer and share your personal data to our affiliated companies in compliance with applicable law.

IX. Transfer to Non-EEA Countries

Your personal data is stored in the servers installed in the country or region of our company or the organization that your personal data is transferred to. Some of the regions or countries do not receive adequacy decision by the European Commission, however, we ensure to protect your personal data appropriately.

X. Retention, Erasure, and Disposal

After we achieve the purpose for which your personal data was collected, we erase or dispose it appropriately, or anonymize it so that it can no longer identify an individual, based on our rules for processing your personal data.

XI. What personal data do we collect?

Our website is primarily for informational use. Interested users can inform themselves about our company and our products and services. The data and information we collect can be categorized as follows:

Automatically collected data:
When you access and use our website, we automatically collect information, including personal data, about the technologies you use and information about how you use these and our website.

Log files and device information:
Log files contain data that your browser automatically transmits to our web server. These log files contain information about

  • your IP address;
  • the date and time of the request;
  • the requested URL (the specific webpage);
  • the access status/HTTP status code;
  • the extent of transmitted data;
  • the referrer-URL;
  • the browser type and the browser language settings.

We use cookies and also allow our business partners to use these tracking technologies on our website. Cookies are small pieces of information that your browser automatically stores in your device's memory. Cookies contain a variety of data, such as information about the websites you visit, the frequency of page views and the actions you take on our website. These data are pseudonymized, so that an allocation of the data to a particular user is no longer possible. For more information about the cookies we use and how we use these technologies, please see our Cookies Policy.

Data and information provided by you:
If you contact us with general questions about our company and our products or write to us in case of issues with products, we will store and process your personal data transmitted with the inquiry. Under the section "Contact Us" we provide you with a contact form and request the information marked with required. It is your free decision which information and data you provide to us. However, we reserve the right to reject inquiries which do not contain minimum information on your identity. If necessary, we will contact you and request further data and information in order to process your inquiry to your full satisfaction.

XII How do we use the data we collect from you? On what legal basis is the use based?

We use, store and process information, including personal data, on you, for the following purposes and on the following legal basis:

Provision, improvement, development and security of the websites:
We use log files to make the website, including its functionalities, available to you. We also use the information and data to optimize our website and to ensure the security of our IT systems. For this purpose, your IP address must remain stored for the duration of the session.

We use log files as part of our legitimate interest in the availability and continuous development of our website. The legal basis for the use of the log files is Article 6 (1) (f) GDPR.

We use the information and data generated by cookies to analyse the use of our website. This enables us to find out more about the number of visits to a web page, user behaviour or the length of your stay and to draw conclusions about which content on our website is particularly interesting and which is less interesting for visitors. We may take this into account in future updates and redesigns of our website.

We have a legitimate interest in analysing the use of our websites. This is the only way we can find out whether and how our website meets with any interest at all and which puts us into a position to better plan and use our resources. The legal basis for the use of cookies for analytical purposes is Article 6 (1) (f) GDPR.

Marketing and advertising:
We also use the data from cookies for advertising purposes, for example to display advertising on our website or on third-party websites. The data can provide information about how you navigate the Internet and which advertising you were particularly interested in because you clicked on it. This allows our advertising partners to target their advertising much more effectively and make recommendations based on your interests and preferences.

We have a legitimate interest in the use of your data in the context of our marketing and advertising activities, because we would like to offer you our products and/or the products which could be of interest to you. We also use the data collected by cookies to understand how efficient our advertising campaigns are, which helps us plan and budget our advertising. The legal basis for the use of cookies for analytical purposes is Article 6 (1) (f) GDPR.

XIII. Your Rights

You have the following rights regarding the processing of your personal data.

  1. i.Right to access to your personal data and related information
  2. ii.Right to rectification of your inaccurate personal data without undue delay
  3. iii.Right to erasure of your inaccurate personal data without undue delay
  4. iv.Right to restriction of processing your personal data
  5. v.Right to data portability
  6. vi.Right to object
  7. vii.Right not to be subject to a decision based solely on automated processing, including profiling

XIV. When You Wish to Exercise Your Rights

If you wish to exercise your rights, contact our inquiry desk below by mail or through the form " Contact Us"
If you are dissatisfied with the processing of your personal data, you can lodge a complaint to a supervisory authority, in particular in the EEA member states of your habitual residence, place of work, or place where infringement occurs.

XV. Inquiry Desk

The Head of Customer Service Office, Personal Information reception.
Kirin Holdings Co., Ltd.
Nakano Central Park South, 4-10-2 Nakano,
Nakano-ku, Tokyo 164-0001


© 2007 Kirin Holdings Company, Limited.

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